Tuesday, 12 September 2023
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Tesco join forces with Hasbro and Wastebuster to trial in store toy recycling that also gets books into schools
Recycle to Read collection bins will be trialled in selected Tesco stores from this week.
Customers can deposit broken plastic toys in-store for recycling and at the same time collect points for books.
The initiative is backed by global toy and games company Hasbro, alongside the founding partners of Recycle to Read, children’s magazine publishers.
Tesco and Hasbro have combined forces with top not-for-profit environmental education company, Wastebuster, to test out a new in-store campaign, which aims at turning broken plastic toys into books and reading resources for schools in the UK.
In an important development for the Recycle to Read campaign, the trial, which will run from now until December 4th, will encourage children and families to recycle their broken, hard plastic toys via toy recycling bins placed in a number of specially chosen Tesco stores. If the scheme proves itself to be a hit with parents and children, it will then be rolled out to further stores.
Backed by global toy and games company, Hasbro, the initiative aims to drive a circular solution for unwanted or broken hard plastic toys. Families are first encouraged to rehome toys through charitable giving to friends, family, school toy sales or local charities. Broken toys can be recycled in store, where they are collected, cleaned and turned into plastic pellets, before being used to create new items including coat hangers, chairs and coffee machines.
Rehomed and recycled plastic toys can be registered via the Wastebuster website to earn Planet Care Points for any schools attended by children from 2-11 years old in the Sussex area. Eligible schools can register for free to earn points for books at www.jointhepod.org/toys,
The Recycle to Read scheme will then reward the fifty highest point-scoring schools in the area with book vouchers from a prize fund of £5,000, to spend on a wide range of discounted books by children’s publishing house, Harper Collins. Participating schools could also win fantastic book bundles, provided by publishing houses Farshore and Ladybird, in a special weekly prize draw.
The Recycle to Read campaign was launched by Wastebuster in association with Products of Change and is powered by members of the toy industry and all major children’s publishers and distributors, including Immediate Media Company; Story House Egmont; Redan; Kennedy; Signature; DC Thompson; Frontline and Seymour. The campaign aim is to drive new infrastructure for notoriously hard-to-recycle plastic toys, plus providing reading materials to support literacy in UK nurseries and primary schools across the UK.
Katy Newnham, who is the founder of Wastebuster said: “Recycle to Read supports families in learning about the environmental benefits of toy rehoming and recycling, while rewarding them with books for taking part.
"What better way can we inspire and empower children to make pro-environmental choices, than by storytelling with their favourite characters and giving them an opportunity to send their unwanted toys on a new adventure that is good for the planet?”
Helena Mansell-Stopher, who is the founder of Products of Change said: “The Recycle to Read platform is the result of the tireless work of an industry coming together with cross-sector stakeholders around the need to find more sustainable solution for unwanted or broken toys.
"After so many years in the making, it’s amazing to see the campaign come to life via this Hasbro and Tesco partnership. This is a really hugely exciting moment that I believe represents a turning point for circularity in toys, and a wonderful example of what can be achieved when industry demonstrates sector leadership and comes together, in the pursuit of sustainability”.
Ally Rose, who is the Tesco Category Director for Toys said: “We are always looking for new ways to remove, reduce, reuse and recycle plastic in our business, so we’re really delighted to be able to support the Recycle to Read campaign as a way to help our customers do more of this at home. As well as trialling a new way we can work together on hard-to-recycle plastics, it also helps to give children greater access to reading”.
Sara Westby, Director of Marketing at Hasbro, added: “At Hasbro, we know kids and families everywhere share our passion for protecting our planet, which is why we’re so proud to partner with Wastebuster on the Recycle to Read campaign. We encourage everyone to keep their memories, but recycle their broken toys – doing good to the planet and to people”.
For more information on Recycle to Read, visit:https://www.recycletoread.org or contact Katy@wastebuster.co.uk.
That's Christmas believe this scheme is a fantastic idea for the pre-Christmas period.
Monday, 11 September 2023
Make Christmas Christmas for everyone
However, the COVID-inspired global recession means that for many people they still really cannot afford the type of traditional family Christmas that they were used to in the good old pre-COVID days.
But! There are ways to try to make sure that everyone gets the type of Christmas that they would like to have, the type of Christmas that they deserve.
Many supermarkets have schemes whereby shoppers can help to provide foods and gifts for families who are in need of help obtaining Christmas foods, gifts and the like.
Supermarkets such as Morrisons and Tesco have a system where their customers can go into the store and donate food. Morrisons and Tesco both have a different scheme when customers pick up a plain brown or white paper bag which contains foods, toiletries, etc which they will buy with their regular shopping and then place in a special colleting point behind the checkouts. In conjunction with a local charity the branch will ensure the donations go where they are most needed.
Also in the months running up to Christmas stores like Asda, Morrisons, Tesco, etc, collect new toys and other gifts to distribute to families in need of help.
One organise that provides special help at Christmas time is Crisis at Christmas
https://www.crisis.org.uk/crisis-at-christmas/what-is-crisis-at-christmas
There are also food bank charities which you can get involved with
https://www.yourlocalpantry.co.uk/pantry-listings
https://www.salvationarmy.org.uk/foodbanks
https://www.feastwithus.org.uk
https://www.bankuet.co.uk/find-a-foodbank
https://www.stgilestrust.org.uk
https://www.citizensadvice.org.uk/debt-and-money/using-a-food-bank
You can check for food banks and church operated food pantries and charities involved with providing support to those in need during Christmas in your own local area by searching with Google, Bing, etc.
Imaged used courtesy of JaymzArt from Pixabay)
That's Food and Drink: Got food and drink items to give away? How about a...
Connected BBQs for Christmas
Masterbuilt proudly sits in the 'connected' category of BBQing. Its Gravity Series range of digitally enabled charcoal grills incorporate advanced technology to enhance the BBQ experience. But best of all, they deliver the unmistakable smoky flavour that only comes from using a charcoal BBQ.
So, exactly what is a 'connected' charcoal BBQ?
Smart temperature control: Having precise temperature control is the best way to up your BBQing game. Users can monitor and adjust the grill's temperature either by the press of a button, or remotely using their smartphone app.
Digital display: A clear digital display provides real-time information about the temperature, cooking time and any other relevant data. There's no need to guess, wave your hands over the grill or peer at a temperature gauge.
WiFi enabled: You don't have to choose between staying at home to BBQ or going out to enjoy the day. The ability to check your BBQ status from your smartphone or tablet and control the heat means you can leave the grill to get on with it from wherever you are.
Ignition button: Just like switching on a gas grill, you can fire up a Masterbuilt BBQ by pressing a button.
What makes Masterbuilt BBQs unique?
The special gravity-fed hopper: This is the utterly genius part. The hopper holds up to eight hours of charcoal and it's simply a case of letting gravity do all the hard work and constantly toppong up the fire. As the hoppers are external, you won't lose smoke and temperature each time you open the barbecue lid.
Rapidly comes up to temperature: The BBQ gets up to searing temperature in no time; just give it 10 minutes and you're cooking. Literally!
Gifts for BBQ enthusiasts
Masterbuilt Portable Grill Uk.masterbuilt.com RRP: from £279
Made for adventurers, this suitcase-sized grill comes with an easy to transport collapsible cart, for effortless grilling on the move.
With a tough shell, it is durable enough to withstand expeditions and is designed to be hauled into the back of a car, wheeled across moors, carried across beaches and set up next to lakes and rivers. Like all Masterbuilt grills, it's designed for convenience.
Simply light a firelighter under your charcoal, then turn a dial to control a fan for a consistent temperature. The charcoal hopper can burn briquettes or lump wood for up to 4 hours from 130c - 260c.
Masterbuilt Gravity Series range: available in 3 sizes from £649
The ultimate all-rounders, you can smoke, grill, sear, bake, roast and much more in these BBQs. They're huge inside - the reversible smoke and sear cast-iron grates and its own patented fold-away warming and smoking racks add up to a total of 1050 square inches of cooking space.
Masterbuilt Pizza Oven insert RRP £179
You simply slot it into your BBQ (works in any brand that's the correct size) and it provides 360 degrees airflow and cooks your pizza in no time at all. A handy 'plug in and play' accessory so you can swap between BBQ and pizza parties very easily.
For more information, head to uk.masterbuilt.com, or follow Masterbuilt on Instagram @masterbuilteu.
Masterbuilt has American roots, a country justifiably renowned for its excellent barbecue and pizza. Masterbuilt has been around for Five decades.
Where did it start? When the McLemore family built their own backyard fish cooker. After decades of innovation, Masterbuilt specialises in building high quality, powerful charcoal grills and smokers that make outdoor cooking a breeze, giving you more time to spend entertaining friends and family,
That's Christmas is thinking that BBQ turkey breasts and BBQ-cooked potatoes could be on trend for Christmas 2023, with Masterbuilt!


