Waitrose has introduced new frozen vegetables and exciting new party food lines to launch from this month, August, to help customers spread the extra cost of Christmas
As the song says, Christmas is the most wonderful time of the year! Waitrose has launched details of their Christmas range for 2023, and with searches on waitrose.com for ‘Christmas’ increasing by an astonishing 133% compared to last month and searches for ‘Christmas dinner ideas’ are up 51% compared to the same period last year, it’s clear savvy customers are starting to plan ahead for the festive season.
(EDITOR: That's Christmas has noted a similar increase in visits to our site, plus sister site That's Food and Drink during this time period.)
Martyn Lee, Waitrose's Executive Chef, said: “Our team have had a real blast developing products for Christmas, with over 140 new products this year. So, it’s safe to say we've been really very busy.
"We feel we want to do Christmas like nobody else this year and with our Ultimate Triple Nut Roast served in a beautiful panettone casing, social media driven Cinnamon Bunettone and great tasting, high welfare Chestnut-fed Galician Serrano Ham, I think we may well have managed to do just that.
"Our customers can be certain when they shop at Waitrose this festive season, they'll have a Christmas to remember with the best quality products that not only look beautiful on their festive table’s but taste amazing.”
Natalie Mitchell, who is the Director of Own Brand at Waitrose, said: “Christmas is truly the most wonderful time of year, friends and family come together to celebrate and enjoy the good stuff! With searches on Waitrose.com already rising, it’s obvious that savvy customers are already planning ahead and our team has put a lot of work into the range to ensure customers can do this with ease. So however you’re celebrating this Christmas you can be sure to celebrate with great tasting, ethically sourced food - we hope our customers love the range just as much as we do!”
Buffet bites and Christmas grazing board
Christmas is really the time to celebrate, whether you’re hosting all your family and friends, or planning a smaller affair with your nearest and dearest, we have a selection of delicious buffet bites and Christmas cheese to help you create a spread to impress. Ensuring you can spend more time with guests and less time in the kitchen this Christmas. We also have seven new additions in our frozen party food range launching in September to allow savvy customers to spread costs and shop ahead this Christmas.
WR Paneer Fries
Waitrose Paneer Fries - Paneer and grilling cheese in a spiced crumb, with mango chutney and crispy onion dip
Waitrose Feta Popcorn with Hot Honey - Bitesize balls of whipped feta, soft cheese and goats cheese, with a quinoa flecked crumb for extra crunch and hot honey dip
Waitrose Red Fox Welsh Rarebit - A deliciously creamy vintage Red Fox bake with a splash of ale and a hint of mustard
Waitrose Shimmering Salmon Mousse - Tender Scottish smoked and poached salmon mousse with a shimmering bronze lustre finish - available as a large sharing centrepiece as part of Waitrose Entertaining and a smaller-scale in shops
Waitrose Old Fashioned Smoked Salmon - Hung and smoked in a traditional kiln over whisky cask oak chips, cured with salt and sugar finished with whisky, orange and bitters
Waitrose Chestnut-fed Galician Serrano Ham - Sweet and nutty ham made from free range pigs fed with chestnuts
Centrepieces and Sides
When celebrating over the festive season, it’s no longer just about the traditional turkey that takes pride of place at the big Christmas day lunch. So we have a number of mains to suit all occasions, to ensure your spread is one that will have people talking for years to come. And with higher welfare British beef with room to roam, MSC certified seafood that is responsibly farmed and caught and free-range British turkey - you can be sure your produce has come from farmers we know and trust.
WR Old Fashioned Glazed Ham
Waitrose Jewelled Stuffed Bronze Turkey Crown - Free Range British Bronze turkey crown with a pork and jewelled fruit stuffing, dry cured smoked streaky bacon, maple butter glaze, star shaped salted butter and a rosemary sprig.
Waitrose Old Fashioned Glazed Ham - 'Sugar pit' dry cured boneless ham with a whisky and orange glaze, candied orange slices and smoke flavoured cherries - available on and off the bone
Waitrose 2 Mini Pork Stuffing Panettoni - Outdoor bred British pork sausage meat has been laced with panettone crumb, raisins, lemon, cherries, sultanas and caramelised orange zest. Our fresh pork is always British and always outdoor bred or free-range.
Waitrose Shredded Sprouts and Cavolo Nero - Spring greens, shredded sprouts and cavolo nero, with crispy maple smoked bacon, coated in a caramelised shallot glaze.
Vegan
With searches for ‘plant based’ on Waitrose.com up 115% compared to the same time last year we wanted to make this our biggest vegan Christmas ever with options for every dish. Meaning you can create a whole plant based menu bursting with flavour, with no compromises.
WR Ultimate Triple Nut Roast
Waitrose No.1 Ultimate Triple Nut Roast - Richly savoury, with crunchy roasted nuts, sweet potato, lentils, chickpeas and a dash of miso, hand finished with a spiced clementine and apricot chutney glaze. Adorned in whole brazil nuts and almonds.
Waitrose Chestnut and Thyme Plant-Based Turkey Roast and Gravy - Hearty plant based soya turkey roast, packed with thyme-scented chestnut and caramelised onion stuffing, served with a rich cabernet sauvignon gravy
Waitrose No.1 Ultimate Vegan Sharing Wellington - Moreish mushroom duxelle with no ‘beef’ plant based beef braised in a fragrant shallot, garlic and thyme vegetable stock. Hand decorated with holly to finish.
Waitrose Fruity Stuffing Christmas Trees - Apricot and cranberry stuffing decorated with cranberry and a herb breadcrumb
Cakes, Bakes & Desserts
With over 20 new products across desserts and bakery for 2023, there are plenty of sweet treats to be enjoyed by all this Christmas. From showstopper desserts, to panettone with a modern twist and not forgetting a festive favourite - the mince pie.
WR The Golden Buche De Noel
Waitrose No.1 The Golden Bûche de Noël - Belgian blonde chocolate mousse and silky salted caramel and caramelised biscuit sauce on milk chocolate speckled with caramelised biscuit
Waitrose No.1 Chocolate and Hazelnut Quenelle - Rich hazelnut mousse with a silky milk chocolate sauce hiding inside, on a crisp chocolate base speckled with crunchy feuilletine and cookie crumb
Waitrose Cinnamon Bunattone - Panettone meets cinnamon bun – a light cinnamon-spiced Italian cake with pockets of sweet mascarpone sauce. It’s served with a sachet of cinnamon icing sugar to finish. Made in a family-run bakery in Piedmont, Italy, our bunettone takes over 24 hours to create.
Waitrose No.1 Florentine-inspired Panettone - Buttery panettone speckled with sultanas, cherries and Sicilian orange peel, swirled with caramel sauce and finished with dark chocolate, cherries, orange peel, almonds and Nocciola Piemonte IGP hazelnuts.
Waitrose Crumble Mince pies with Orange and Cranberry - All butter mince pies filled with zesty mincemeat with a dash of Valencian orange oil, tangy cranberry and a buttery crumble on top.
Waitrose Deer-licious Sticky Toffee Pudding - Sticky Toffee Pudding made with dates and gingerbread spices. To be finished at home with a drizzle of the unctuous toffee sauce before adding the gingerbread antlers.
Waitrose Sicilian Orange and Whisky Christmas Pudding - Richly fruited pudding laced with Scottish whisky and topped with red and blonde glacé cherries, almonds and candied orange then finished with a sticky Sicilian orange sauce.
Gifts
Gift something delicious from Waitrose this Christmas! Including small gestures for the party host, keepsakes that a loved one will cherish and the perfect treats for your Christmas stocking. Also as part of our brand new Winter Village theme you’ll find our Winter Village Chocolate Box, Biscuit Tin and Poinsettia Musical Tin - ready to reuse again year after year!
They’re proud to continue our use of Fairtrade cocoa in all of our own-brand confectionery and as part of our efforts to remove unnecessary packaging where we can, we have removed non recyclable wooden packaging and replaced it with recyclable card - saving over eight tonnes of packaging from going to landfill.
Waitrose Winter Village Chocolate Box - A 3D showstopper with hidden drawers housing tempting chocolates inside 12 dark chocolates made with zesty Valencia orange, and 12 silky milk chocolate salted caramels.
Waitrose Panettone Chocs - Real Italian panettone is mixed into smooth milk chocolate and given a shimmering lustre in our indulgent panettone truffles. With tangy orange peel for extra fruitiness.
Waitrose Merry the Mince Pie - Our new little festive friend, Merry is made from hollow white chocolate with just a touch of milk chocolate.
Expected launch dates (subject to change, so please keep an eye out for these):-
Frozen vegetable sides - from 28th August
Frozen party food - from 18th September
Confectionery & gifts - from 24th September
Bakery, including panettones, Christmas cake and mince pies - from 27th September
Christmas sandwiches - from 25th October
Sides, including stuffing, gravy and sauces - from 22th November
Party food - 29th November
Starters - from 6th December
Chilled desserts -15th December
Mains, including beef and turkey - 20th December
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