Many independent shops, artists, makers, food producers, and service providers use these two peak shopping moments to boost visibility, attract new customers, and increase sales ahead of Christmas.
If you run a small business yourself, or you know someone who does, this year is an ideal time to join in. Whether you offer handmade gifts, festive food, consultancy services, Christmas hampers, or local experiences, you can create simple, effective promotions that help your brand shine in the busy run-up to December.
To help small businesses get started, our sister site That’s Business has put together a clear and practical guide explaining exactly how SMEs and micro-businesses can use Black Friday and Cyber Monday to their advantage. It covers everything from customer loyalty and digital visibility to creative seasonal bundles and ways to boost cash flow.
Read the full guide here on That’s Business:
Why SMEs and Micro-Businesses Should Make the Most of Black Friday and Cyber Monday
https://thats-business.blogspot.com/2025/11/why-smes-and-micro-businesses-should.html
Supporting small businesses at Christmastime is one of the best ways to spread festive cheer—so whether you’re shopping or selling, let’s make the most of it together.
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