Whether you’re fundraising for a local food bank, children’s hospital, or a global cause, here’s how to bring the magic of Christmas to life — even in flip-flops.
1. Choose Your Cause and Set Clear Goals
Start with purpose. Decide what cause or charity your event will support and set specific, measurable goals. For example:
Raise £1,000 for a local animal shelter
Collect 500 toys for underprivileged children
Provide 200 meals for the homeless
Contact the chosen charity ahead of time to coordinate, promote the event together, and ensure your efforts align with their current needs.
2. Pick a Suitable Date and Venue
Aim for a weekend date during early or mid-summer when people are more likely to be free and the weather is relatively predictable.
Venue ideas:
Community centres
School fields
Church halls
Local parks
Your own garden (for smaller gatherings)
Make sure the venue has enough space, facilities, and accessibility for your expected turnout.
3. Create a “Summery” Christmas Theme
Mix festive traditions with summer vibes for an unforgettable theme. Think "Christmas in July" or "Santa on the Beach".
Decoration ideas:
Inflatable snowmen wearing sunglasses
Red-and-green bunting with palm leaves
Festive fairy lights strung around gazebos
Sand snowmen (yes, really!)
Encourage guests to dress up — Christmas jumpers are optional, but Santa hats and Hawaiian shirts? Perfect.
4. Plan Activities and Entertainment
A charity event needs attractions to draw a crowd. Blend traditional Christmas elements with summer favourites.
Fun activity ideas:
Christmas BBQ or picnic with festive treats
Summer carol karaoke
Santa’s Grotto (with a fan to keep the suit bearable!)
Craft stalls selling summer-Christmas fusion goodies
Raffles and tombolas with Christmassy prizes
Outdoor games with festive twists (e.g., reindeer ring toss)
5. Involve Local Businesses and Volunteers
Reach out to local businesses for sponsorships, donations, or services. Many will be keen to support charity work, especially if it gets them some positive local PR.
Ask for:
Raffle prizes
Catering support
Venue discounts
Volunteers for setup and cleanup
Promote their involvement on your flyers, social media, and banners at the event.
6. Promote Your Event Early
Use the surprise factor of a Christmas event in summer to your advantage with fun and creative marketing.
Promote via:
Facebook Events and local groups
Instagram Reels or TikTok videos showing “Summer Santa”
Flyers in community hubs (cafés, shops, schools)
Local press or radio
Your blog or website (hello SEO boost!)
Encourage pre-registration or ticket sales to estimate numbers and cover costs.
7. Prepare for Weather Surprises
Yes, it’s summer — but it’s also Britain. Have a wet weather plan, such as renting a marquee or choosing a venue with indoor options. If it’s hot, provide shaded areas, plenty of drinks, and sunscreen stations.
8. Keep It Eco and Budget-Friendly
Consider reusing Christmas decorations from December, encouraging attendees to bring reusable cups/plates, and sourcing supplies locally. Keep costs low so more money can go directly to your cause.
9. Capture the Festive Fun
Hire a photographer or set up a DIY photo booth with themed props. Share the photos online with your donation links to generate more support even after the event.
10. Follow Up and Say Thank You
After the event, thank everyone — attendees, volunteers, sponsors, and donors. Share how much was raised and how it will help the chosen cause. A heartfelt social media post or newsletter goes a long way.
Final Christmassy Thoughts
Organising a Christmas charity event in summer is a brilliant way to combine festive cheer with the feel-good factor of fundraising. With the right planning, a bit of creativity, and a splash of sunscreen, you’ll not only support a worthy cause but also give your community a truly memorable day.
Because the Christmas spirit should never take a holiday.
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