Tesco will stock the flavours in 188 stores nationwide within the functional drinks sections of the 'Extra' and 'superstore' format stores, as well as having wide distribution online. Goodrays also suggests trying as a 'lunchtime grab & go' for extra zen on a lunchbreak, a 'mid-afternoon functional' to increase focus and productivity, and as a 'post-work wind-down.' A 4 pack will cost £7.50.
Eoin Keenan, Founder of Goodrays says: “Our mission is to make high-quality CBD accessible, mainstream and widely understood, and to have a listing in Tesco, the UK's largest retailer, is genuinely a dream come true.
"It's incredibly exciting to be supporting the next wave of innovation in functional drinks and it shows that the health benefits of CBD have begun to be more widely accepted. Consumers will now have access to effective, single dose portions of CBD in delicious and easily adoptable formats, making the category more readily available to everyone. This is a huge move for us: this is our first supermarket listing and we look forward to many more coming up soon.
The quality and effectiveness of our product is down to the higher dose of 30mg of CBD in each can. The majority of human studies that demonstrate how CBD can help to decrease stress and anxiety begin at a minimum of 20 mg dosages and we believe that like a cup of tea or coffee or a glass of kombucha, consumers should have the full benefits in a single product.”
Modern consumers are changing their habits. They're looking beyond convention for alternative ways to enjoy life, seeking better ways to unwind, socialise and reward themselves. Historically these consumers sought escapism. Today, though, they are defined by the pursuit of wellness, relaxation and calm. They connect with purpose-led brands, glorify nature, choose 'made' over 'manufactured' and prioritise their betterment, mentally and physically. CBD Drinks are an easy way to start your relaxation journey.”
Visit https://www.goodrays.com/ for more information. Goodrays also produces CBD Oils and CBD Gummies.