All this is aimed at helping Morrison's customers save money ahead of Christmas, the initiatives range from collector schemes to help save for the future as well as seasonal rewards for today.
The Christmas offers all sit alongside our My Morrisons instant rewards that continue to be available and give customers discounts on the categories we say matter most to us including meat, dairy and impulse purchases.
Christmas Collector: After listening to customers, Morrisons is bringing back its popular collector programme for both app and card users. (Cool!)
Launching on 7th November, eligible app customers will be invited to participate in the five week scheme, enabling us to receive a significant money-off voucher if we meet the criteria and shopped in four of the relevant weeks. Those of us customers can then be able to spend our ‘bonus’ voucher from Monday December 12th 2022 until Tuesday 3rd January 2023.
Eligible customers who don’t use the app and prefer to use their loyalty card will have the chance to redeem four weekly coupons from Monday 14th November which, if completed, will enable them to receive a bonus money-off voucher.
My Morrisons Exclusive: Morrisons is continuing to offer My Morrisons members great value by introducing My Morrisons Exclusive offers and promotions. This week, customers can get ‘2 for £6.00’ on chocolate confectionery tubs which are individually priced at £4.00. The type of categories on offer will evolve as Morrisons continues to listen to customer feedback.
Basket Bonus: The Basket Bonus has also received a very welcome festive makeover. When a customer scans the app or swipes their card they'll now be in with a chance to ‘bag a bonus’ offer such as some Morrisons mince pies, a festive coffee or money-off a shop. (Morrisons, you piqued my interest with "Morrisons mince pies!" Yum! These are absolutely delicious and a real part of Christmas at That's Christmas!)
Free Hot Drinks: A ‘buy 4 get the 5th free’ hot drinks scheme has now launched on the My Morrisons app for use in Morrisons cafés.
Digital Wallet: To make it even simpler for customers to locate and swipe their digital loyalty card at the till, My Morrisons app users can now add it to their Apple or Google Wallet.
Rachel Eyre, who is the Chief Customer and Marketing Officer at Morrisons, said: “We know our customers are under real financial pressure at the moment and Morrisons want to play our part in helping them when it comes to the cost of the festive grocery shop.
"Our customers have told us they appreciated our Easter and Summer Collector schemes and so we're thrilled to be bringing it back for Christmas again. The addition of My Morrisons Exclusives means we are offering loyal customers even more value when they shop with us."
The My Morrisons App can be downloaded from Android or Apple stores. Customers can register online at www.mymorrisons.com for the website experience or can continue to use their physical card for paper vouchers that will be printed at the till when they shop.